What is OGR?

The International Order of the Golden Rule (OGR) is an association of independently owned and operated funeral homes dedicated to ethical service to all. Founded in 1928, it is our mission to make independent funeral homes exceptional. We do this by building and supporting member interaction, information exchange and professional business development through a wide range of programs, services and resources. Our Standards of Ethical Conduct guide our members' business practices and philosophy, allowing them to provide "service measured not by gold, but by the Golden Rule."

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Webinar - Digital Marketing
Wednesday, July 10, 2024, 3:00 PM - 4:15 PM EDT
Category: Webinars

Turning Challenges into Opportunities: Digital Marketing for Funeral Homes Amid Low Death Rates
July 10 | 3 p.m. EST & On-Demand
Welton Hong, CEO, Ring Ring Marketing

This session is designed to empower funeral homes to thrive amidst the current demographic shifts. We will explore effective digital marketing strategies, tailored for the unique dynamics of the funeral industry, that drive growth even in times of declining death rates. The session also emphasizes maximizing preneed and at-need calls and preparing for the inevitable surge of Baby Boomer passings. Attendees will leave with actionable insights and tools to not only safeguard their current market position but also to seize upcoming opportunities in their local market. 

For more information and registration, click here. 

Find an OGR Funeral Home

There are Golden Rule Funeral Homes across the globe. Use our interactive map to find one near you.

Interactive Map