OGR Member Programs, Services and Products

Joining OGR means giving your funeral home a competitive edge. As an OGR member, you gain access to exclusive benefits designed to help your business thrive. From generous discounts with carefully selected supply partners to premier grief resources and printed materials, OGR equips you with the tools to set your funeral home apart. Stay informed with our industry-leading publications and blogs, ensuring you're always ahead of the curve. With OGR, you’ll have everything you need to elevate your funeral home’s success and reputation. Here’s a glimpse of the resources, products, and services available to our members.

Supplier Network

To help Golden Rule funeral homes excel, OGR has secured exclusive discounts and benefits through our unmatched Supplier Network. Members can easily search the entire network alphabetically or by product category—such as caskets, consulting, jewelry, pre-need, and urns—to find the solutions they need.

RESOURCES FOR SERVING FAMILIES

Family Contact Survey Program
Golden Rule funeral homes know that families come first, so OGR created the Family Contact Survey Program. The survey program is a free benefit of membership that helps assess whether the families you serve are truly satisfied. The program is available online, saving you on printing costs. Have families who don't want to give you their email address? It's also available as a hard-copy paper form.

Conquering the Call
How confident are you that every staff member who answers the phone at your funeral home can connect with callers. Stop guessing and let OGR do the work for you. Our FREE Price Shopping Service measures your staff’s current level of service complete with a summary report and ideas for improving service. For more information, contact [email protected]. 

Salute Program
The OGR Salute Program is an exclusive benefit for OGR members, serving as a comprehensive, centralized resource for managing funerals of veterans and first responders. This program provides members with a wide array of tools, resources, and innovative ideas to enhance their service to these honorable individuals and their families.

Grief Support Group
Don't have the staffing necessary to provide grief support for your families? OGR Member Resources Director Nancy Weil is a Certified Grief Management Specialist and hosts a virtual grief support group called Hope After Heartache. Golden Rule funeral homes can offer the families they serve access to this monthly group meeting at no cost to the funeral home or family. 

A Virtual Hug
OGR offers the opportunity for family, friends and loved ones to offer "A Virtual Hug." They record a voice message of comfort along with a memory or two that your bereaved families can listen to again and again. Tribute walls and social media posts can let them know they aren't alone, but hearing someone's voice goes that extra step to offer connection and is accessible to people of all ages.

MARKETING RESOURCES

OGR Logo & Membership Plaque
Golden Rule funeral homes are encouraged to add OGR's logo to their website and marketing materials to show that you are a funeral home that offers service "measured not by gold, but by the Golden Rule." Members also receive a membership milestone digital badge and certificate indicating their length of membership in OGR. Members may contact [email protected] to request their member logo, membership milestone digital badge, membership certificate and/or plaque.

'Have the Talk of a Lifetime'
OGR is proud to partner with the "Have the Talk of a Lifetime" campaign. It offers families practical advice and tools to help them have conversations about the things that matter most and how they hope to be remembered when they die and for generations to come.

'Do Funerals Matter?' Community Presentation Kit
Fight the declining value of funerals in the public’s mind by presenting solid reasons that funerals matter and dispelling common myths many people believe to be true with OGR’s exclusive PowerPoint presentation "Do Funerals Matter?" This professional-quality program with PowerPoint offers a suggested script that covers how families benefit from funerals and explains the importance of sharing one’s final wishes in advance with loved ones and funeral professionals. For a copy of the program, members may contact [email protected]. 

Press Release Templates
Want to send out a press release to your local media for a significant event, but aren't sure where to start? We have created templates you can use for five common announcements: being accepted into OGR membership, a landmark anniversary, new activity or program, opening a new location and years in business. 

Music Licensing
Through a partnership with the National Funeral Directors Association, OGR offers the lowest in-house and webcast licensing fees in the industry, allowing you to keep a song in the heart of your funeral services.

Brochures & Care Cards
OGR offers its members a variety of brochures and printed material to help the families they serve navigate the funeral planning process, grief and other critical topics. For more information, contact [email protected]. 

Flag & Dove Pins
Members have access to well-priced flag and dove pins for staff and families visiting your funeral home. For more information and to order contact [email protected]. 

PROFRESSIONAL DEVELOPMENT
OGR provides diverse educational opportunities tailored to its members, including:

  • Quarterly Webinars: Covering topics vital to independent funeral homes.
  • Podcast Series: Featuring insights from thought leaders in the funeral profession.
  • Virtual Roundtables: Offering a platform for members to exchange ideas and gain fresh perspectives.
  • Future Leaders Forum: Designed for emerging professionals advancing in the field.
  • Study Groups: Intimate, in-person peer-to-peer learning sessions for funeral home owners.
  • Veterans Funeral Care Workshop: Learn to connect with the veteran community through excellence.
  • PROGRESS: OGR’s signature annual event, featuring engaging programming, awards, and more.


Online Learning Library
OGR’s 24/7 Online Learning Library offers a gateway to high-quality content sourced from webinars and various other educational channels.

Continuing Education Credits
Continuing education credits are available for much of our educational programming.